Have you had a nice week? I hope so. Sean Collins, here!
I've noticed an uptick in what I think of as MAGA fashion around town here in DC since Trump's inauguration. Gabrielle Berbey and the Today, Explained — the podcast! — team recently dove into the MAGA aesthetic (check out their episode here!), so I reached out to her to learn more about the look.
As Gabrielle explains, there's more to the MAGA aesthetic than meets the eye: |
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The politics behind GOP beauty trends |
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| Sean Collins
Gaby! Tell me about MAGA aesthetics. When I hear that phrase, a specific image comes to mind, something very starkly gendered. Like, for men, either completely clean shaven or bearded, nothing in between; with hair close cropped on the sides, but long on top. A bulky build. A short sleeved shirt paired with jeans or chinos and some kind of boots, maybe combat boots. |
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| Gabrielle Berbey Combat boots too? Those are MAGA now? |
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| Sean Collins
Haha, yeah, I feel like I’ve seen that a lot. And for ladies, I’d say long, wavy tresses, very full lips, sheath dresses that are fitted, but professional, very defined brows. |
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| Gabrielle Berbey
What you're describing is very much what we wanted to look at in our episode. There’s a noticeable, artificial, confounding look that many people in Trump's immediate orbit seem to have, that goes beyond makeup.
There are people — both women and men, but especially women — who seem to have gotten very visible plastic surgery. It's different from the sort of plastic surgery we saw even just a few years ago, when people would take great pains to make it look like they hadn’t gotten any work done.
To be clear, no one in Donald Trump’s orbit has come out and said they’ve had plastic surgery. Of the people often pointed to as examples of this facial aesthetic — Kristi Noem, Laura Loomer, Lara Trump, Kimberly Guilfoyle, Matt Gaetz — only Noem has admitted to any work, and only to dental work.
We talked to a reporter from Mother Jones, Inae Oh, who has looked into this quite a bit, and really sat with the question of: Why do we see what appears to be dramatic plastic surgery around Trump? And she’s explored the question of whether proximity to power — and specifically to Trump — relies on a very specific look. |
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| Sean Collins
That reminds me of a phrase we’ve often heard from Trump over the years — that someone he favors is straight out of “central casting.” |
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| Gabrielle Berbey
That phrase is a helpful reminder that Trump comes from a reality television world, and is also someone that is quite obsessed with the pageantry of beauty — it was literally his business for a time — and is not afraid to say that.
Part of what we're seeing is people in his circle looking like reality TV stars, in a way that is almost like a uniform. Maintaining a certain look seems to be an important part of remaining — and even getting into — Trump's orbit. |
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| Sean Collins
Does this look tell us anything else? |
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| Gabrielle Berbey
These looks seem to be connected with policy: You have extreme looks paired with extreme policies. Think Kristi Noem doing deportation glam in her DHS videos.
These extreme looks are a callback to a different era of plastic surgery. These extreme policies are a callback to a different time in the United States. There's a reversion of both policy and aesthetic. |
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| Sean Collins
You used the word “extreme” there; is there an effort to be extreme on all fronts? Is that one way to describe the connection between Trump aesthetics and policy? |
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| Gabrielle Berbey I think so. Inae points out is that Trump 2.0 is over the top in both policy and aesthetics, in ways that Trump 1.0 was not.
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| Sean Collins Over the top, like how reality TV is engineered to be over the top? |
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| Gabrielle Berbey
Reality TV really is a helpful way to think about this, in that it is something that relies on tools of distraction, much like the aesthetics that we see around these Trump-adjacent figures. You get caught up in the glam and ridiculousness, and you don’t notice what’s actually happening (or sometimes how there is nothing happening).
Inae points out that when you look at the ridiculousness of a deportation-glam, reality TV-ified DHS video, you almost forget that there are real people in those videos who are being deported, who have families, because the performance and aesthetics of it is so shocking. |
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| Sean Collins As you were saying that, I thought, It’s almost as if Trump’s policies themselves have had plastic surgery — they’ve been given shiny, artificial faces you want to stare at, making it hard to see the reality underneath.
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| Gabrielle Berbey
That's a really good way of putting it. And that’s the case for talking about aesthetics and policy as a pair. Because when you just talk about aesthetics, it can start to feel very anti-feminist. People should do what they want with their face. But when you pair the brutality of the policies paired with almost brutal face augmentation, they feel connected and worth interrogating. |
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| The startup that cried dire wolf |
A tech start up claims to have brought an extinct species back to life. But the truth is way, way more complicated. |
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Sweet scent: Did you know people want to smell like sugar now? I learned that — and why that is — from Kyndall Cunningham.
Shell game: Andrew Prokop asks whether Trump will be able to successfully cancel his trade war while pretending he’s not.
Self-care: Anna North explores the arguments for and against giving children mental health days off from school.
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Brief history of style: For more on why right-leaning men dress like they do, take a look at this evolution of style. [Bloomberg] Help wanted: Trump claims the tariffs will bring back jobs; if they somehow do, those jobs are likely to be more of the ones employers are currently struggling to fill. [Business Insider] Dead in the water: High ocean temperatures have led to a global mass bleaching event that has now affected more than 80 percent of coral reefs. [Reuters]
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Lillian Suwanrumpha/AFP/Getty Images |
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Should you quit your job if you love it, think you’re good at it, but have a boss who you believe is dead set on doing the wrong thing? What if that job is a government job, and your boss is Donald Trump? Sigal Samuels wrestles with a reader’s ethical dilemma. |
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Today’s edition was produced and edited by me, news editor Sean Collins. Have an excellent weekend! |
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